Product Innovation

Turn custom software into a product wedge.

Some engagements should become more than consulting artifacts. I help identify, design, and pilot custom software that can become internal leverage, customer-facing products, browser extensions, SaaS tools, or API/data layers.

Trust signals
  • Innovation track connects strategy, architecture, prototype, and commercialization.
  • Deal Lab Pilot is the reference pattern for browser-extension-first agent products.
  • Built for founder-led experiments that need technical taste and product discipline.

Deal Lab Pilot

A Silo-style C-estimator for real estate investors: inspect multiple listing tabs, evaluate portfolio fit, and return green-light/red-light underwriting.

Agentic workflows

Composable agents with canonical user systems, memory blocks, tools, and specialized outputs instead of one giant prompt.

SaaS path

Prototype the wedge, validate the user behavior, then decide whether it becomes a standalone product, paid add-on, or internal platform.

Before

Manual tab review
Rules stuck in spreadsheets
Deal memory lost

After

Agent-assisted review
Portfolio fit scoring
Reusable decision system

Leverage graph

What improves when the circuit is clear

Speed89%
Fit Score76%
Repeatability86%

Deal Lab Example

The product thinks across ten open tabs.

The investor opens property listings across Silo, Zillow, Redfin, LoopNet, or similar platforms. The extension reads each context, compares it to the investor profile, and ranks the deals.

Scenario map

The product thinks across ten open tabs.

Deal Underwriting Agent for DSCR, cap rate, CoC, IRR, rent, vacancy, and sensitivity
Portfolio Risk Agent for exposure, debt, cash flow, concentration, and fit
Document Diligence Agent for PDFs, rent rolls, T-12s, inspections, and reports
SaaS dashboard for buy box, portfolio memory, stored deals, and exportable memos

Pilot Shape

A product innovation pilot has to prove behavior.

The goal is not to build a giant platform first. The goal is to prove the daily workflow, the result quality, and the willingness to pay.

Scenario map

A product innovation pilot has to prove behavior.

Define the narrow user, painful workflow, and decision moment
Design schemas, context blocks, tools, and evaluation criteria
Build a prototype that creates a visible wow moment
Create the pricing, go-to-market, and next-build roadmap

Next step

Ready to diagnose the circuit?

Bring one messy problem to the diagnostic. We will turn it into a map, a priority sequence, and a next move.

Seed-stage Founders
Series A CTOs
Product-led Teams
Scaling Startups
Technical Co-founders